{"id":30661,"date":"2024-12-03T15:01:51","date_gmt":"2024-12-03T08:01:51","guid":{"rendered":"http:\/\/localhost:8081\/ecomobi\/?p=30661"},"modified":"2026-02-08T18:44:40","modified_gmt":"2026-02-08T11:44:40","slug":"chi-so-cpi","status":"publish","type":"post","link":"https:\/\/ecomobi.com\/vi\/chi-so-cpi\/","title":{"rendered":"Ch\u1ec9 s\u1ed1 CPI trong Marketing: 5 C\u00e1ch \u0111\u1ec3 t\u1ed1i \u01b0u h\u00f3a hi\u1ec7u qu\u1ea3 cho doanh nghi\u1ec7p"},"content":{"rendered":"\n<p><em><strong>Ch\u1ec9 s\u1ed1 CPI<\/strong> &#8211; Cost Per Install) kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t con s\u1ed1 th\u1ec3 hi\u1ec7n ng\u00e2n s\u00e1ch m\u00e0 c\u00f2n l\u00e0 y\u1ebfu t\u1ed1 quy\u1ebft \u0111\u1ecbnh hi\u1ec7u qu\u1ea3 chi\u1ebfn d\u1ecbch marketing. V\u1eady l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 doanh nghi\u1ec7p v\u1eeba gi\u1ea3m chi ph\u00ed CPI v\u1eeba t\u1ed1i \u0111a h\u00f3a l\u1ee3i \u00edch t\u1eeb m\u1ed7i l\u01b0\u1ee3t c\u00e0i \u0111\u1eb7t? H\u00e3y c\u00f9ng <strong><a href=\"https:\/\/ecomobi.com\/ecomobi\/vi\" target=\"_blank\" rel=\"noreferrer noopener\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-red-color\">Ecomobi<\/mark><\/a><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-red-color\"> <\/mark><\/strong>kh\u00e1m ph\u00e1 5 chi\u1ebfn l\u01b0\u1ee3c t\u1ed1i \u01b0u CPI trong b\u00e0i vi\u1ebft sau!<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Ch\u1ec9 s\u1ed1 CPI l\u00e0 g\u00ec?<\/h2>\n\n\n\n<p><a href=\"https:\/\/ecomobi.com\/ecomobi\/vi\/chi-so-cpi\/\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-red-color\"><strong>Ch\u1ec9 s\u1ed1 CPI<\/strong><\/mark><\/a> (Click Per Install) l\u00e0 m\u1ed9t trong c\u00e1c h\u00ecnh th\u1ee9c thanh to\u00e1n Affiliate Marketing, \u0111\u01b0\u1ee3c hi\u1ec3u l\u00e0 nh\u00e0 qu\u1ea3ng c\u00e1o ch\u1ec9 tr\u1ea3 ti\u1ec1n khi ng\u01b0\u1eddi d\u00f9ng th\u1ef1c hi\u1ec7n h\u00e0nh \u0111\u1ed9ng t\u1ea3i xu\u1ed1ng v\u00e0 c\u00e0i \u0111\u1eb7t \u1ee9ng d\u1ee5ng c\u1ee7a h\u1ecd sau khi nh\u1ea5p v\u00e0o qu\u1ea3ng c\u00e1o.\u00a0<\/p>\n\n\n\n<p>L\u1ee3i \u00edch c\u1ee7a CPI trong chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o di \u0111\u1ed9ng:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>T\u1ed1i \u01b0u chi ph\u00ed:<\/strong> Thay v\u00ec tr\u1ea3 ti\u1ec1n cho m\u1ed7i l\u01b0\u1ee3t nh\u1ea5p chu\u1ed9t, Nh\u00e0 qu\u1ea3ng c\u00e1o ch\u1ec9 tr\u1ea3 ti\u1ec1n cho nh\u1eefng ng\u01b0\u1eddi d\u00f9ng \u0111\u00e3 th\u1ef1c s\u1ef1 c\u00e0i \u0111\u1eb7t \u1ee9ng d\u1ee5ng. \u00a0<\/li>\n\n\n\n<li><strong>\u0110\u1ecbnh h\u01b0\u1edbng \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau ch\u00ednh x\u00e1c: <\/strong>Qu\u1ea3ng c\u00e1o c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c nh\u1eafm \u0111\u00fang \u0111\u1ed1i t\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng c\u00f3 kh\u1ea3 n\u0103ng c\u00e0i \u0111\u1eb7t \u1ee9ng d\u1ee5ng cao, n\u00e2ng cao hi\u1ec7u qu\u1ea3 chi\u1ebfn d\u1ecbch.<\/li>\n\n\n\n<li><strong>Qu\u1ea3n l\u00fd, theo d\u00f5i d\u1ec5 d\u00e0ng: <\/strong>V\u00ec c\u00e1c c\u00e0i \u0111\u1eb7t \u1ee9ng d\u1ee5ng l\u00e0 m\u1ee5c ti\u00eau cu\u1ed1i c\u00f9ng, d\u1ec5 d\u00e0ng theo d\u00f5i v\u00e0 \u0111\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 c\u1ee7a chi\u1ebfn d\u1ecbch.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"400\" src=\"https:\/\/ecomobi.com\/ecomobi\/wp-content\/uploads\/2024\/12\/chi-so-cpi-1.webp\" alt=\"Ch\u1ec9 s\u1ed1 CPI \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng ph\u1ed5 bi\u1ebfn trong vi\u1ec7c qu\u1ea3ng c\u00e1o c\u00e0i \u0111\u1eb7t c\u00e1c \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng v\u1edbi h\u00e0nh \u0111\u1ed9ng cu\u1ed1i c\u00f9ng l\u00e0 t\u0103ng l\u01b0\u1ee3t t\u1ea3i xu\u1ed1ng\/ c\u00e0i \u0111\u1eb7t.\" class=\"wp-image-30669\" srcset=\"https:\/\/ecomobi.com\/wp-content\/uploads\/2024\/12\/chi-so-cpi-1.webp 800w, https:\/\/ecomobi.com\/wp-content\/uploads\/2024\/12\/chi-so-cpi-1-300x150.webp 300w, https:\/\/ecomobi.com\/wp-content\/uploads\/2024\/12\/chi-so-cpi-1-768x384.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption class=\"wp-element-caption\">Ch\u1ec9 s\u1ed1 CPI \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng ph\u1ed5 bi\u1ebfn trong vi\u1ec7c qu\u1ea3ng c\u00e1o c\u00e0i \u0111\u1eb7t c\u00e1c \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng v\u1edbi h\u00e0nh \u0111\u1ed9ng cu\u1ed1i c\u00f9ng l\u00e0 t\u0103ng l\u01b0\u1ee3t t\u1ea3i xu\u1ed1ng\/ c\u00e0i \u0111\u1eb7t<\/figcaption><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\">C\u00f4ng th\u1ee9c t\u00ednh CPI<\/h3>\n\n\n\n<p>CPI c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c t\u00ednh to\u00e1n qua c\u00f4ng th\u1ee9c: <strong>CPI = T\u1ed5ng chi ph\u00ed qu\u1ea3ng c\u00e1o \/ S\u1ed1 l\u01b0\u1ee3ng c\u00e0i \u0111\u1eb7t.<\/strong><\/p>\n\n\n\n<p>Tr\u00ean th\u1ef1c t\u1ebf, m\u1ee9c gi\u00e1 th\u1ea7u c\u1ee7a CPI l\u00e0 kh\u00f4ng h\u1ec1 r\u1ebb (do y\u00eau c\u1ea7u h\u00e0nh \u0111\u1ed9ng cu\u1ed1i l\u00e0 c\u00e0i \u0111\u1eb7t \u1ee9ng d\u1ee5ng) v\u00e0 c\u0169ng b\u1edfi s\u1ef1 c\u1ea1nh tranh c\u1ee7a c\u00e1c \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng tr\u00ean th\u1ecb tr\u01b0\u1eddng ng\u00e0y c\u00e0ng tr\u1edf n\u00ean g\u1eaft gao. Kh\u00f4ng ch\u1ec9 c\u00f3 v\u1eady, l\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng t\u1ea3i app c\u00f3 th\u1ec3 kh\u00f4ng th\u1ef1c s\u1ef1 s\u1eed d\u1ee5ng, \u0111\u00e2y c\u0169ng l\u00e0 m\u1ed9t trong nh\u1eefng b\u1ea5t c\u1eadp.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"800\" height=\"420\" src=\"https:\/\/ecomobi.com\/ecomobi\/wp-content\/uploads\/2024\/12\/chi-so-cpi-2.webp\" alt=\"C\u00e1ch t\u00ednh CPI\" class=\"wp-image-30674\" srcset=\"https:\/\/ecomobi.com\/wp-content\/uploads\/2024\/12\/chi-so-cpi-2.webp 800w, https:\/\/ecomobi.com\/wp-content\/uploads\/2024\/12\/chi-so-cpi-2-300x158.webp 300w, https:\/\/ecomobi.com\/wp-content\/uploads\/2024\/12\/chi-so-cpi-2-768x403.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption class=\"wp-element-caption\">C\u00e1ch t\u00ednh CPI<\/figcaption><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\">C\u00e1c y\u1ebfu t\u1ed1 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn ch\u1ec9 s\u1ed1 CPI trong chi\u1ebfn d\u1ecbch marketing<\/h2>\n\n\n\n<p>Chi ph\u00ed m\u1ed7i l\u01b0\u1ee3t c\u00e0i \u0111\u1eb7t (CPI) trong c\u00e1c chi\u1ebfn d\u1ecbch marketing c\u00f3 th\u1ec3 b\u1ecb \u1ea3nh h\u01b0\u1edfng b\u1edfi nhi\u1ec1u y\u1ebfu t\u1ed1 quan tr\u1ecdng. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 y\u1ebfu t\u1ed1 ch\u00ednh:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>V\u1ecb tr\u00ed \u0111\u1ecba l\u00fd: <\/strong>ch\u1ec9 s\u1ed1 CPI thay \u0111\u1ed5i \u0111\u00e1ng k\u1ec3 t\u00f9y v\u00e0o khu v\u1ef1c m\u00e0 chi\u1ebfn d\u1ecbch nh\u1eafm \u0111\u1ebfn. V\u00ed d\u1ee5, B\u1eafc M\u1ef9 th\u01b0\u1eddng c\u00f3 CPI cao nh\u1ea5t, \u0111\u1eb7c bi\u1ec7t \u0111\u1ed1i v\u1edbi c\u00e1c \u1ee9ng d\u1ee5ng iOS, trong khi c\u00e1c khu v\u1ef1c nh\u01b0 Latin America ho\u1eb7c Ch\u00e2u \u00c1 c\u00f3 CPI th\u1ea5p h\u01a1n nhi\u1ec1u.<\/li>\n\n\n\n<li><strong>Lo\u1ea1i thi\u1ebft b\u1ecb:<\/strong> N\u1ec1n t\u1ea3ng m\u00e0 ng\u01b0\u1eddi d\u00f9ng c\u00e0i \u0111\u1eb7t \u1ee9ng d\u1ee5ng c\u0169ng \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn chi ph\u00ed. Ng\u01b0\u1eddi d\u00f9ng iOS th\u01b0\u1eddng c\u00f3 CPI cao h\u01a1n so v\u1edbi ng\u01b0\u1eddi d\u00f9ng Android, do xu h\u01b0\u1edbng chi ti\u00eau cho \u1ee9ng d\u1ee5ng c\u1ee7a ng\u01b0\u1eddi d\u00f9ng iOS l\u1edbn h\u01a1n,<\/li>\n\n\n\n<li><strong>Th\u1ec3 lo\u1ea1i \u1ee9ng d\u1ee5ng<\/strong>: C\u00e1c \u1ee9ng d\u1ee5ng thu\u1ed9c c\u00e1c th\u1ec3 lo\u1ea1i kh\u00e1c nhau s\u1ebd c\u00f3 CPI kh\u00e1c nhau. C\u00e1c tr\u00f2 ch\u01a1i di \u0111\u1ed9ng, \u0111\u1eb7c bi\u1ec7t l\u00e0 game s\u1ebd c\u00f3 ch\u1ec9 s\u1ed1 CPI cao h\u01a1n nhi\u1ec1u so v\u1edbi c\u00e1c \u1ee9ng d\u1ee5ng ti\u1ec7n \u00edch hay gi\u00e1o d\u1ee5c.<\/li>\n\n\n\n<li><strong>V\u1ecb tr\u00ed qu\u1ea3ng c\u00e1o v\u00e0 M\u1ea1ng qu\u1ea3ng c\u00e1o:<\/strong> N\u01a1i v\u00e0 c\u00e1ch th\u1ee9c qu\u1ea3ng c\u00e1o \u0111\u01b0\u1ee3c \u0111\u1eb7t c\u0169ng \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn chi ph\u00ed. Qu\u1ea3ng c\u00e1o tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng cao c\u1ea5p nh\u01b0 m\u1ea1ng x\u00e3 h\u1ed9i (Facebook, Instagram) c\u00f3 th\u1ec3 c\u00f3 CPI cao h\u01a1n so v\u1edbi c\u00e1c m\u1ea1ng qu\u1ea3ng c\u00e1o kh\u00e1c. H\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o (video, banner, interstitial) c\u0169ng \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng\u200b<\/li>\n\n\n\n<li><strong>\u0110\u1ecbnh h\u01b0\u1edbng \u0111\u1ed1i t\u01b0\u1ee3ng v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng:<\/strong> Vi\u1ec7c nh\u1eafm m\u1ee5c ti\u00eau \u0111\u00fang \u0111\u1ed1i t\u01b0\u1ee3ng c\u00f3 th\u1ec3 gi\u00fap gi\u1ea3m ch\u1ec9 s\u1ed1 CPI b\u1eb1ng c\u00e1ch ti\u1ebfp c\u1eadn ng\u01b0\u1eddi d\u00f9ng c\u00f3 kh\u1ea3 n\u0103ng cao s\u1ebd c\u00e0i \u0111\u1eb7t \u1ee9ng d\u1ee5ng. Tuy nhi\u00ean, n\u1ebfu nh\u1eafm m\u1ee5c ti\u00eau qu\u00e1 r\u1ed9ng ho\u1eb7c ph\u00e2n kh\u00fac kh\u00f4ng hi\u1ec7u qu\u1ea3, chi ph\u00ed qu\u1ea3ng c\u00e1o c\u00f3 th\u1ec3 b\u1ecb l\u00e3ng ph\u00ed.\u00a0<\/li>\n\n\n\n<li><strong>Ho\u1ea1t \u0111\u1ed9ng gian l\u1eadn: <\/strong>t\u1ea3i xu\u1ed1ng gi\u1ea3 m\u1ea1o t\u1eeb c\u00e1c &#8220;click farm&#8221; ho\u1eb7c bot, c\u0169ng c\u00f3 th\u1ec3 l\u00e0m sai l\u1ec7ch CPI hi\u1ec7u qu\u1ea3.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"800\" height=\"464\" src=\"https:\/\/ecomobi.com\/ecomobi\/wp-content\/uploads\/2024\/12\/chi-so-cpi-6.webp\" alt=\"Chi ph\u00ed CPI b\u1ecb \u1ea3nh h\u01b0\u1edfng b\u1edfi nhi\u1ec1u y\u1ebfu t\u1ed1\" class=\"wp-image-30694\" srcset=\"https:\/\/ecomobi.com\/wp-content\/uploads\/2024\/12\/chi-so-cpi-6.webp 800w, https:\/\/ecomobi.com\/wp-content\/uploads\/2024\/12\/chi-so-cpi-6-300x174.webp 300w, https:\/\/ecomobi.com\/wp-content\/uploads\/2024\/12\/chi-so-cpi-6-768x445.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption class=\"wp-element-caption\">Chi ph\u00ed CPI b\u1ecb \u1ea3nh h\u01b0\u1edfng b\u1edfi nhi\u1ec1u y\u1ebfu t\u1ed1<\/figcaption><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\">5 c\u00e1ch \u0111\u1ec3 t\u1ed1i \u01b0u chi ph\u00ed CPI cho chi\u1ebfn d\u1ecbch Marketing hi\u1ec7u qu\u1ea3<\/h2>\n\n\n\n<p>\u0110\u1ec3 gi\u1ea3m CPI (Click Per Install) v\u00e0 t\u1ed1i \u01b0u h\u00f3a chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o \u1ee9ng d\u1ee5ng. C\u00f4ng th\u1ee9c t\u00ednh CPI th\u00ec qu\u00e1 \u0111\u01a1n gi\u1ea3n nh\u01b0ng \u0111\u1ec3 t\u1ea1o ROI (return on investment) cao nh\u1ea5t th\u00ec l\u1ea1i l\u00e0 m\u1ed9t b\u00e0i to\u00e1n kh\u00f4ng h\u1ec1 d\u1ec5. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 5 chi\u1ebfn l\u01b0\u1ee3c chi ti\u1ebft m\u00e0 c\u00e1c marketer c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Nh\u1eafm \u0111\u00fang \u0111\u1ed1i t\u01b0\u1ee3ng<\/h3>\n\n\n\n<p>B\u1ea1n c\u1ea7n ph\u00e2n t\u00edch d\u1eef li\u1ec7u ng\u01b0\u1eddi d\u00f9ng, hi\u1ec3u r\u00f5 v\u1ec1 \u0111\u1ed9 tu\u1ed5i, s\u1edf th\u00edch, h\u00e0nh vi v\u00e0 v\u1ecb tr\u00ed \u0111\u1ecba l\u00fd. C\u00e0ng khoanh v\u00f9ng m\u1ee5c ti\u00eau c\u1ee5 th\u1ec3 v\u00e0 ch\u00ednh x\u00e1c, b\u1ea1n c\u00e0ng gi\u1ea3m thi\u1ec3u vi\u1ec7c qu\u1ea3ng c\u00e1o t\u1edbi nh\u1eefng \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00f4ng c\u00f3 ti\u1ec1m n\u0103ng\/kh\u1ea3 n\u0103ng c\u00e0i \u0111\u1eb7t \u1ee9ng d\u1ee5ng.<\/p>\n\n\n\n<p>B\u00ean c\u1ea1nh \u0111\u00f3, qu\u00e1 tr\u00ecnh n\u00e0y c\u0169ng s\u1ebd gi\u00fap doanh nghi\u1ec7p x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c c\u00e1c k\u00eanh qu\u1ea3ng c\u00e1o ph\u00f9 h\u1ee3p c\u0169ng nh\u01b0 n\u1ed9i dung qu\u1ea3ng c\u00e1o kh\u1ea3 thi. V\u00ed d\u1ee5 nh\u01b0 c\u00e1c \u1ee9ng d\u1ee5ng v\u1ec1 gi\u00e1o d\u1ee5c nh\u01b0 app h\u1ecdc ti\u1ebfng Anh, app ki\u1ec3m tra ng\u1eef ph\u00e1p,&#8230; s\u1ebd xu\u1ea5t hi\u1ec7n tr\u00ean c\u00e1c video Youtube c\u00f3 ch\u1ee7 \u0111\u1ec1 v\u1ec1 h\u1ecdc t\u1eadp, vlog,&#8230; v\u1edbi \u0111\u1ed1i t\u01b0\u1ee3ng ng\u01b0\u1eddi xem l\u00e0 nh\u1eefng ng\u01b0\u1eddi tr\u1ebb tu\u1ed5i.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/ecomobi.com\/ecomobi\/wp-content\/uploads\/2024\/12\/chi-so-cpi-3.webp\" alt=\"Nh\u1eafm \u0111\u00fang t\u1ec7p kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau s\u1ebd tr\u00e1nh vi\u1ec7c ph\u00e2n ph\u1ed1i qu\u1ea3ng c\u00e1o \u0111\u1ebfn \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00f4ng ti\u1ec1m n\u0103ng\" class=\"wp-image-30679\" srcset=\"https:\/\/ecomobi.com\/wp-content\/uploads\/2024\/12\/chi-so-cpi-3.webp 800w, https:\/\/ecomobi.com\/wp-content\/uploads\/2024\/12\/chi-so-cpi-3-300x169.webp 300w, https:\/\/ecomobi.com\/wp-content\/uploads\/2024\/12\/chi-so-cpi-3-768x432.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption class=\"wp-element-caption\">Nh\u1eafm \u0111\u00fang t\u1ec7p kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau s\u1ebd tr\u00e1nh vi\u1ec7c ph\u00e2n ph\u1ed1i qu\u1ea3ng c\u00e1o \u0111\u1ebfn \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00f4ng ti\u1ec1m n\u0103ng<\/figcaption><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\">T\u1ed1i \u01b0u h\u00f3a trang \u0111\u00edch (Landing Page)<\/h3>\n\n\n\n<p>Trang \u0111\u00edch (landing page) l\u00e0 n\u01a1i ng\u01b0\u1eddi d\u00f9ng s\u1ebd \u0111\u1ebfn sau khi nh\u1ea5p v\u00e0o qu\u1ea3ng c\u00e1o (\u0111\u00f3 c\u00f3 th\u1ec3 l\u00e0 App store, Google Play ho\u1eb7c trang web c\u1ee7a nh\u00e0 ph\u00e1t h\u00e0nh \u1ee9ng d\u1ee5ng. N\u1ebfu trang n\u00e0y kh\u00f4ng \u0111\u01b0\u1ee3c t\u1ed1i \u01b0u, ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 r\u1eddi \u0111i m\u00e0 kh\u00f4ng th\u1ef1c hi\u1ec7n c\u00e0i \u0111\u1eb7t \u1ee9ng d\u1ee5ng. T\u1ed1i \u01b0u h\u00f3a trang \u0111\u00edch gi\u00fap c\u1ea3i thi\u1ec7n t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i v\u00e0 gi\u1ea3m chi ph\u00ed CPI.<\/p>\n\n\n\n<p>C\u00e1ch t\u1ed1i \u01b0u h\u00f3a trang \u0111\u00edch:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Ch\u1ea5t l\u01b0\u1ee3ng h\u00ecnh \u1ea3nh v\u00e0 m\u00f4 t\u1ea3:<\/strong> H\u00ecnh \u1ea3nh v\u00e0 video m\u00f4 t\u1ea3 \u1ee9ng d\u1ee5ng ph\u1ea3i r\u00f5 r\u00e0ng, th\u00fa v\u1ecb \u0111\u1ec3 k\u00edch th\u00edch s\u1ef1 t\u00f2 m\u00f2 c\u1ee7a ng\u01b0\u1eddi d\u00f9ng; \u0111\u1ed3ng th\u1eddi th\u1ec3 hi\u1ec7n r\u00f5 c\u00e1c t\u00ednh n\u0103ng n\u1ed5i b\u1eadt c\u1ee7a \u1ee9ng d\u1ee5ng.\u00a0<\/li>\n\n\n\n<li><strong>\u0110\u00e1nh gi\u00e1 v\u00e0 nh\u1eadn x\u00e9t:<\/strong> Nh\u1eefng \u0111\u00e1nh gi\u00e1 t\u00edch c\u1ef1c t\u1eeb ng\u01b0\u1eddi d\u00f9ng tr\u01b0\u1edbc \u0111\u00f3 c\u00f3 th\u1ec3 t\u1ea1o ra s\u1ef1 tin t\u01b0\u1edfng. C\u00e1c \u1ee9ng d\u1ee5ng c\u00f3 nhi\u1ec1u \u0111\u00e1nh gi\u00e1 v\u00e0 \u0111i\u1ec3m s\u1ed1 cao s\u1ebd thu h\u00fat ng\u01b0\u1eddi d\u00f9ng h\u01a1n.<\/li>\n\n\n\n<li><strong>Call-to-Action (CTA) r\u00f5 r\u00e0ng:<\/strong> \u0110\u1ea3m b\u1ea3o r\u1eb1ng n\u00fat t\u1ea3i \u1ee9ng d\u1ee5ng (Download\/Install) \u0111\u01b0\u1ee3c \u0111\u1eb7t \u1edf v\u1ecb tr\u00ed d\u1ec5 d\u00e0ng th\u1ea5y v\u00e0 c\u00f3 k\u00edch th\u01b0\u1edbc \u0111\u1ee7 l\u1edbn \u0111\u1ec3 ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 nh\u1ea5n ngay khi quy\u1ebft \u0111\u1ecbnh c\u00e0i \u0111\u1eb7t.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"419\" src=\"https:\/\/ecomobi.com\/ecomobi\/wp-content\/uploads\/2024\/12\/chi-so-cpi-5.webp\" alt=\"T\u1ed1i \u01b0u h\u00f3a trang \u0111\u00edch c\u1ea3 v\u1ec1 n\u1ed9i dung v\u00e0 h\u00ecnh \u1ea3nh \u0111\u1ec3 thu h\u00fat ng\u01b0\u1eddi d\u00f9ng t\u1ea3i xu\u1ed1ng\" class=\"wp-image-30689\" srcset=\"https:\/\/ecomobi.com\/wp-content\/uploads\/2024\/12\/chi-so-cpi-5.webp 800w, https:\/\/ecomobi.com\/wp-content\/uploads\/2024\/12\/chi-so-cpi-5-300x157.webp 300w, https:\/\/ecomobi.com\/wp-content\/uploads\/2024\/12\/chi-so-cpi-5-768x402.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption class=\"wp-element-caption\">T\u1ed1i \u01b0u h\u00f3a trang \u0111\u00edch c\u1ea3 v\u1ec1 n\u1ed9i dung v\u00e0 h\u00ecnh \u1ea3nh \u0111\u1ec3 thu h\u00fat ng\u01b0\u1eddi d\u00f9ng t\u1ea3i xu\u1ed1ng<\/figcaption><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\">L\u1ef1a ch\u1ecdn n\u1ec1n t\u1ea3ng ph\u00f9 h\u1ee3p<\/h3>\n\n\n\n<p>M\u1ed9t chi\u1ebfn l\u01b0\u1ee3c kh\u00e1c \u0111\u1ec3 gi\u1ea3m ch\u1ec9 s\u1ed1 CPI l\u00e0 ch\u1ea1y qu\u1ea3ng c\u00e1o tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng c\u00f3 \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau ph\u00f9 h\u1ee3p. Vi\u1ec7c l\u1ef1a ch\u1ecdn n\u1ec1n t\u1ea3ng qu\u1ea3ng c\u00e1o \u0111\u00fang s\u1ebd gi\u00fap b\u1ea1n ti\u1ebfp c\u1eadn nh\u1eefng ng\u01b0\u1eddi c\u00f3 kh\u1ea3 n\u0103ng c\u00e0i \u0111\u1eb7t \u1ee9ng d\u1ee5ng cao, t\u1eeb \u0111\u00f3 gi\u1ea3m thi\u1ec3u chi ph\u00ed cho m\u1ed7i l\u01b0\u1ee3t c\u00e0i \u0111\u1eb7t.<\/p>\n\n\n\n<p>C\u00e1c n\u1ec1n t\u1ea3ng ph\u1ed5 bi\u1ebfn \u0111\u1ec3 ch\u1ea1y qu\u1ea3ng c\u00e1o \u1ee9ng d\u1ee5ng:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Facebook v\u00e0 Instagram:<\/strong> V\u1edbi c\u00f4ng c\u1ee5 nh\u1eafm m\u1ee5c ti\u00eau chi ti\u1ebft v\u00e0 \u0111\u1ed1i t\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng l\u1edbn, qu\u1ea3ng c\u00e1o tr\u00ean Facebook v\u00e0 Instagram th\u01b0\u1eddng c\u00f3 hi\u1ec7u qu\u1ea3 cao trong vi\u1ec7c gi\u1ea3m ch\u1ec9 s\u1ed1 CPI.<\/li>\n\n\n\n<li><strong>Google Ads: <\/strong>Ch\u1ea1y chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o <a href=\"https:\/\/support.google.com\/google-ads\/thread\/4277897\/%F0%9F%93%96-t%C3%B3m-t%E1%BA%AFt-t%E1%BB%AB-a-%C4%91%E1%BA%BFn-z-v%E1%BB%81-uac-qc-%E1%BB%A8ng-d%E1%BB%A5ng-di-%C4%90%E1%BB%99ng?hl=vi\" target=\"_blank\" rel=\"noreferrer noopener\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-red-color\">Universal App Campaigns<\/mark><\/strong> <\/a>(UAC) c\u1ee7a Google gi\u00fap t\u1ef1 \u0111\u1ed9ng t\u1ed1i \u01b0u h\u00f3a qu\u1ea3ng c\u00e1o d\u1ef1a tr\u00ean c\u00e1c d\u1eef li\u1ec7u ng\u01b0\u1eddi d\u00f9ng, gi\u00fap gi\u1ea3m chi ph\u00ed CPI.<\/li>\n\n\n\n<li><strong>TikTok: <\/strong>N\u1ec1n t\u1ea3ng n\u00e0y \u0111\u1eb7c bi\u1ec7t hi\u1ec7u qu\u1ea3 \u0111\u1ed1i v\u1edbi c\u00e1c \u1ee9ng d\u1ee5ng nh\u1eafm v\u00e0o \u0111\u1ed1i t\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng tr\u1ebb tu\u1ed5i. TikTok gi\u00fap b\u1ea1n t\u1ea1o ra c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o s\u00e1ng t\u1ea1o v\u00e0 h\u1ea5p d\u1eabn, thu h\u00fat ng\u01b0\u1eddi d\u00f9ng v\u1edbi chi ph\u00ed h\u1ee3p l\u00fd.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">S\u1eed d\u1ee5ng video qu\u1ea3ng c\u00e1o<\/h3>\n\n\n\n<p>B\u00e2y gi\u1edd l\u00e0 th\u1eddi \u0111\u1ea1i<strong> video <\/strong>(Tiktok, Youtube Shorts, Instagram Reels ch\u00ednh l\u00e0 nh\u1eefng m\u00ecnh ch\u1ee9ng r\u00f5 nh\u1ea5t).<strong> <\/strong>Video qu\u1ea3ng c\u00e1o c\u00f3 s\u1ee9c h\u1ea5p d\u1eabn l\u1edbn h\u01a1n, c\u00f3 th\u1ec3 truy\u1ec1n t\u1ea3i nhi\u1ec1u th\u00f4ng tin h\u01a1n so v\u1edbi h\u00ecnh \u1ea3nh t\u0129nh ho\u1eb7c v\u0103n b\u1ea3n, t\u1eeb \u0111\u00f3 gi\u1ea3i th\u00edch r\u00f5 h\u01a1n v\u1ec1 l\u1ee3i \u00edch v\u00e0 t\u00ednh n\u0103ng c\u1ee7a \u1ee9ng d\u1ee5ng. B\u1ea1n c\u00f3 th\u1ec3 k\u1ec3 c\u00e2u chuy\u1ec7n d\u00e0i ho\u1eb7c c\u00e2u chuy\u1ec7n ng\u1eafn v\u00e0 t\u1ed1i \u01b0u video cho ph\u00f9 h\u1ee3p v\u1edbi t\u1eebng n\u1ec1n t\u1ea3ng qu\u1ea3ng c\u00e1o.<\/p>\n\n\n\n<p>C\u00e1ch s\u1eed d\u1ee5ng video qu\u1ea3ng c\u00e1o hi\u1ec7u qu\u1ea3:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Video ng\u1eafn g\u1ecdn v\u00e0 h\u1ea5p d\u1eabn: <\/strong>Video qu\u1ea3ng c\u00e1o c\u1ea7n \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf ng\u1eafn g\u1ecdn (d\u01b0\u1edbi 30 gi\u00e2y), t\u1eadp trung v\u00e0o c\u00e1c t\u00ednh n\u0103ng n\u1ed5i b\u1eadt c\u1ee7a \u1ee9ng d\u1ee5ng v\u00e0 gi\u1ea3i th\u00edch r\u00f5 r\u00e0ng l\u1ee3i \u00edch m\u00e0 ng\u01b0\u1eddi d\u00f9ng s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c.<\/li>\n\n\n\n<li><strong>C\u00e2u chuy\u1ec7n sinh \u0111\u1ed9ng:<\/strong> M\u1ed9t video k\u1ec3 c\u00e2u chuy\u1ec7n ho\u1eb7c \u0111\u01b0a ng\u01b0\u1eddi d\u00f9ng v\u00e0o m\u1ed9t t\u00ecnh hu\u1ed1ng th\u1ef1c t\u1ebf s\u1ebd gi\u00fap t\u0103ng s\u1ef1 k\u1ebft n\u1ed1i c\u1ea3m x\u00fac, khi\u1ebfn ng\u01b0\u1eddi xem d\u1ec5 d\u00e0ng h\u00ecnh dung c\u00e1ch \u1ee9ng d\u1ee5ng s\u1ebd gi\u00fap h\u1ecd gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1.<\/li>\n\n\n\n<li><strong>Ch\u1ea1y video tr\u00ean n\u1ec1n t\u1ea3ng video: <\/strong>C\u00e1c n\u1ec1n t\u1ea3ng nh\u01b0 YouTube, Instagram, TikTok l\u00e0 n\u01a1i l\u00fd t\u01b0\u1edfng \u0111\u1ec3 qu\u1ea3ng c\u00e1o video, v\u00ec ch\u00fang c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng ti\u1ebfp c\u1eadn \u0111\u1ed1i t\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng ti\u1ec1m n\u0103ng v\u00e0 th\u00fac \u0111\u1ea9y h\u00e0nh \u0111\u1ed9ng c\u00e0i \u0111\u1eb7t.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"439\" src=\"https:\/\/ecomobi.com\/ecomobi\/wp-content\/uploads\/2024\/12\/chi-so-cpi-4.webp\" alt=\"Video qu\u1ea3ng c\u00e1o h\u1ea5p d\u1eabn v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng c\u00f3 th\u1ec3 thuy\u1ebft ph\u1ee5c ng\u01b0\u1eddi d\u00f9ng h\u00e0nh \u0111\u1ed9ng ngay l\u1eadp t\u1ee9c\" class=\"wp-image-30684\" srcset=\"https:\/\/ecomobi.com\/wp-content\/uploads\/2024\/12\/chi-so-cpi-4.webp 800w, https:\/\/ecomobi.com\/wp-content\/uploads\/2024\/12\/chi-so-cpi-4-300x165.webp 300w, https:\/\/ecomobi.com\/wp-content\/uploads\/2024\/12\/chi-so-cpi-4-768x421.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><figcaption class=\"wp-element-caption\">Video qu\u1ea3ng c\u00e1o h\u1ea5p d\u1eabn v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng c\u00f3 th\u1ec3 thuy\u1ebft ph\u1ee5c ng\u01b0\u1eddi d\u00f9ng h\u00e0nh \u0111\u1ed9ng ngay l\u1eadp t\u1ee9c<\/figcaption><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\">Ki\u1ec3m tra v\u00e0 t\u1ed1i \u01b0u h\u00f3a li\u00ean t\u1ee5c<\/h3>\n\n\n\n<p>\u0110\u1ec3 t\u1ed1i \u01b0u h\u00f3a ch\u1ec9 s\u1ed1 CPI, b\u1ea1n c\u1ea7n li\u00ean t\u1ee5c theo d\u00f5i v\u00e0 \u0111\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 c\u1ee7a chi\u1ebfn d\u1ecbch. A\/B testing c\u00e1c y\u1ebfu t\u1ed1 nh\u01b0 th\u00f4ng \u0111i\u1ec7p, h\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o, \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau, v\u00e0 k\u00eanh qu\u1ea3ng c\u00e1o s\u1ebd gi\u00fap b\u1ea1n hi\u1ec3u r\u00f5 nh\u1eefng y\u1ebfu t\u1ed1 n\u00e0o mang l\u1ea1i k\u1ebft qu\u1ea3 t\u1ed1t nh\u1ea5t\u200b.<\/p>\n\n\n\n<p>V\u1edbi nh\u1eefng nh\u00e0 ph\u00e1t tri\u1ec3n \u1ee9ng d\u1ee5ng, ph\u1ea7n m\u1ec1m th\u00ec CPI s\u1ebd l\u00e0 m\u1ed9t trong nh\u1eefng <a href=\"https:\/\/ecomobi.com\/ecomobi\/vi\/hinh-thuc-thanh-toan-affiliate-marketing\/\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-red-color\">h\u00ecnh th\u1ee9c thanh to\u00e1n affiliate Marketing<\/mark><\/strong><\/a> h\u1ee3p l\u00fd nh\u1ea5t. Hi\u1ec3u d\u01b0\u1ee3c c\u00e1ch t\u00ednh <strong>ch\u1ec9 s\u1ed1 CPI <\/strong>v\u00e0 nh\u1eefng y\u1ebfu t\u1ed1 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn chi ph\u00ed n\u00e0y s\u1ebd gi\u00fap c\u00e1c doanh nghi\u1ec7p v\u00e0 marketer t\u1ed1i \u01b0u chi ph\u00ed hi\u1ec7u qu\u1ea3, mang l\u1ea1i doanh thu t\u1ed1i \u0111a t\u1eeb ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng c\u00e1o CPI. <\/p>\n\n\n\n<p><strong>Li\u00ean h\u1ec7 Ecomobi<\/strong><\/p>\n\n\n\n<p>\u2013 Fanpage: https:\/\/www.facebook.com\/ecomobi.ssp<\/p>\n\n\n\n<p>\u2013 Instagram: https:\/\/www.instagram.com\/ecomobi_ssp<\/p>\n\n\n\n<p>\u2013 TikTok: https:\/\/www.tiktok.com\/@ecomobipassiovietnam<\/p>\n\n\n\n<p>\u2013 Email: info@localhost<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ch\u1ec9 s\u1ed1 CPI &#8211; Cost Per Install) kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t con s\u1ed1 th\u1ec3 hi\u1ec7n ng\u00e2n s\u00e1ch m\u00e0 c\u00f2n l\u00e0 y\u1ebfu t\u1ed1 quy\u1ebft \u0111\u1ecbnh hi\u1ec7u qu\u1ea3 chi\u1ebfn d\u1ecbch marketing. V\u1eady l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 doanh nghi\u1ec7p v\u1eeba gi\u1ea3m chi ph\u00ed CPI v\u1eeba t\u1ed1i \u0111a h\u00f3a l\u1ee3i \u00edch t\u1eeb m\u1ed7i l\u01b0\u1ee3t c\u00e0i \u0111\u1eb7t? H\u00e3y c\u00f9ng Ecomobi [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":30664,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[452],"tags":[126],"class_list":["post-30661","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-giai-phap-social-commerce","tag-performance-marketing-vi","entry","has-media"],"acf":[],"uagb_featured_image_src":{"full":["https:\/\/ecomobi.com\/wp-content\/uploads\/2024\/12\/chi-so-CPI-marketing.webp",1280,700,false],"thumbnail":["https:\/\/ecomobi.com\/wp-content\/uploads\/2024\/12\/chi-so-CPI-marketing-150x150.webp",150,150,true],"medium":["https:\/\/ecomobi.com\/wp-content\/uploads\/2024\/12\/chi-so-CPI-marketing-300x164.webp",300,164,true],"medium_large":["https:\/\/ecomobi.com\/wp-content\/uploads\/2024\/12\/chi-so-CPI-marketing-768x420.webp",768,420,true],"large":["https:\/\/ecomobi.com\/wp-content\/uploads\/2024\/12\/chi-so-CPI-marketing-1024x560.webp",1024,560,true],"1536x1536":["https:\/\/ecomobi.com\/wp-content\/uploads\/2024\/12\/chi-so-CPI-marketing.webp",1280,700,false],"2048x2048":["https:\/\/ecomobi.com\/wp-content\/uploads\/2024\/12\/chi-so-CPI-marketing.webp",1280,700,false],"ocean-thumb-m":["https:\/\/ecomobi.com\/wp-content\/uploads\/2024\/12\/chi-so-CPI-marketing-600x600.webp",600,600,true],"ocean-thumb-ml":["https:\/\/ecomobi.com\/wp-content\/uploads\/2024\/12\/chi-so-CPI-marketing-800x450.webp",800,450,true],"ocean-thumb-l":["https:\/\/ecomobi.com\/wp-content\/uploads\/2024\/12\/chi-so-CPI-marketing-1200x700.webp",1200,700,true]},"uagb_author_info":{"display_name":"Lynn Do","author_link":"https:\/\/ecomobi.com\/vi\/author\/linhdo\/"},"uagb_comment_info":0,"uagb_excerpt":"Ch\u1ec9 s\u1ed1 CPI &#8211; Cost Per Install) kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t con s\u1ed1 th\u1ec3 hi\u1ec7n ng\u00e2n s\u00e1ch m\u00e0 c\u00f2n l\u00e0 y\u1ebfu t\u1ed1 quy\u1ebft \u0111\u1ecbnh hi\u1ec7u qu\u1ea3 chi\u1ebfn d\u1ecbch marketing. V\u1eady l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 doanh nghi\u1ec7p v\u1eeba gi\u1ea3m chi ph\u00ed CPI v\u1eeba t\u1ed1i \u0111a h\u00f3a l\u1ee3i \u00edch t\u1eeb m\u1ed7i l\u01b0\u1ee3t c\u00e0i \u0111\u1eb7t? H\u00e3y c\u00f9ng Ecomobi&hellip;","_links":{"self":[{"href":"https:\/\/ecomobi.com\/vi\/wp-json\/wp\/v2\/posts\/30661","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ecomobi.com\/vi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ecomobi.com\/vi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ecomobi.com\/vi\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/ecomobi.com\/vi\/wp-json\/wp\/v2\/comments?post=30661"}],"version-history":[{"count":2,"href":"https:\/\/ecomobi.com\/vi\/wp-json\/wp\/v2\/posts\/30661\/revisions"}],"predecessor-version":[{"id":30700,"href":"https:\/\/ecomobi.com\/vi\/wp-json\/wp\/v2\/posts\/30661\/revisions\/30700"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ecomobi.com\/vi\/wp-json\/wp\/v2\/media\/30664"}],"wp:attachment":[{"href":"https:\/\/ecomobi.com\/vi\/wp-json\/wp\/v2\/media?parent=30661"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ecomobi.com\/vi\/wp-json\/wp\/v2\/categories?post=30661"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ecomobi.com\/vi\/wp-json\/wp\/v2\/tags?post=30661"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}