Affiliate marketing in Southeast Asia has long been dominated by platforms like Shopee, Lazada, and TikTok Shop. But just when the market seemed to be reaching a “peaceful” stage, Temu’s official launch with an astonishing 30% commission rate sent shockwaves through the industry. Temu Affiliate – is this the golden opportunity for content creators to maximize their earnings before the market gets too crowded?
Temu’s meteoric rise: A Game-Changer in E-Commerce
Temu is an e-commerce platform owned by PDD Holdings, a technology corporation headquartered in China. Temu first launched in September 2022 in the US and quickly reached 50 million app downloads in just 7 months – something unprecedented! This achievement is even more impressive when compared to other e-commerce giants such as Shein and Wish, which both took nearly three years to reach the same milestone. But the real shocker?
- As of October 2023, Temu has amassed 235 million app downloads, surpassing Amazon Shopping to become the most downloaded mobile app in the world.
- Gross merchandise value (GMV) of up to 13.8 billion USD, a remarkable increase compared to the figure of 300 million USD in 2022.
- Projections for 2024 and 2025 show an upward trend, with expected GMV reaching $29.5 billion and $40.9 billion, respectively.

Temu is carrying out strong coverage with its affiliate program
With aggressive expansion into Vietnam and other Southeast Asian countries, Temu isn’t just another e-commerce player—it’s a force to be reckoned with.
Temu Affiliate vs. Shopee, TikTok, Lazada: A Direct Confrontation
Temu Affiliate is an affiliate marketing partnership program that allows content creators, bloggers, and anyone with an online network to earn money by recommending products on Temu through referral links.
Every time someone makes a purchase through your link, you will receive a commission from Temu – this is similar to how affiliate programs on Shopee or TikTok Shop work. However, Temu’s special feature is its flexibility in approach and very attractive commission rates compared to many competitors.
Temu’s Direct-to-Consumer (D2C) model gives it an edge over competitors by cutting out middlemen, ensuring lower prices, and increasing profit margins for affiliates. But how does it stack up against established platforms?
Feature | Temu Affiliate on Ecomobi | Shopee Affiliate | TikTok Affiliate | Lazada Affiliate |
---|---|---|---|---|
Max Commission | 30% | 3% – 10% | 3% – 20% | 1% – 12% |
Cookie Storage | 30 days (app) | 7 – 30 days | 7 days | 7 – 30 days |
Payment Threshold | $20 | $50 | $50 | $50 |
Payment Methods | Momo, Bank transfer, Visa, PayPal | Bank transfer | PayPal, bank | Bank transfer |
Bonus Program | Yes, up to $20/ referral | No | No | No |
5 reasons why you should join Temu Affiliate now
The early movers always win in affiliate marketing. If you’re still considering whether to join Temu, here are five hard-to-ignore reasons why you should sign up today:
Highest commission rates in the market
While Shopee Affiliate’s commission is only from 3% to 10% and Lazada Affiliate’s is from 1% to 12%. This is the most outstanding thing that helps Temu compete compared to other platforms. Ecomobi – a social selling platform (Social Selling Platform – SSP) quickly launched the Temu x Ecomobi campaign to support Vietnamese publishers. Accordingly:
- You will receive a 25% commission (applies to all orders – regardless of value)
- The payment threshold is only $20 (compared to $50 on Temu)
- Money is withdrawn directly to Momo account, domestic and international bank accounts 1:1 support instructions
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Referral bonus
Until now, this is the main source of income to help you quickly increase your income. Besides income from product commissions, TEMU also offers additional bonuses when you successfully refer others to join the affiliate program. When you share the Temu application installation link, for each time you use that link to download the app or register, you will receive a bonus.
This bonus level will also be divided into levels. For example, when you invite a user who has a TikTok or YouTube channel with a large number of followers, the highest bonus is up to $20 VND for each referral.
TEMU also applies a multi-level commission-sharing model. For example, when someone signs up for the program through your link, you will receive a commission. In particular, if this new person continues to invite other affiliates, you will continue to earn 20% commission from low-level members, expanding your income potential.
Competitive price = Higher Conversions
Compared to other affiliate programs such as Shopee or Lazada, Temu is more competitive in price and attractive discount policies. Temu implements a direct connection model from manufacturers to customers, skipping intermediaries, and thus optimizing costs. This gives greater advantages for increasing conversion rates, as customers have many options and easily find the products they need.
Take advantage of the heat and FOMO
The phenomenon of FOMO (Fear of Missing Out) is becoming a strong trend in social network usage behavior. Temu’s heat lies in the fact that this platform is currently in a period of strong expansion in Vietnam. Everywhere in the newspaper, on Facebook, or in threads, there is a buzz about a shopping platform that is directly competing with Shopee and Tiktok with the slogan “Shop like a billionaire“.
Curiosity and fear of missing out will motivate people. Besides, thanks to the multi-level commission policy, it will stimulate users’ sharing and participation psychology more.
Suitable for “non-creative” people
Affiliate programs of Shopee or TikTok require affiliate participants to have a certain number of followers on promotional sites. This can sometimes be a barrier for beginners. But with Temu it is completely different, you do not need to be a content creator or have a large number of followers to participate in this affiliate marketing program.
How to register for a Temu Affiliate account
- Step 1: Access the Temu Affiliate link. Click “Get Started” and proceed to Log in or Register an account.
- Step 2: Provide necessary information as requested
- Step 3: Submit the application and wait for approval. This process will take 3 – 4 days.
- Step 4: After being accepted, you start performing affiliate activities. Choose the product you want to introduce, create affiliate links, and share on platforms.
Join Temu Affiliate with Ecomobi for Exclusive Perks!
Ecomobi quickly launched the Temu x Ecomobi program to support content creators and affiliates. Here is the information you need to know about the Temu affiliate marketing program:
Register Link | Temu Affiliate Program | Temu on Ecomobi |
Commission rate | 10% – 30% commission | Apply 25% commission to all orders (regardless of value) |
Participants | Anyone with a social media account (Instagram, Tiktok, YouTube) | |
Cookie storage time | 30 days | 30 days on the app 24h on the website |
Bonus | Bonus levels vary by level and by country | |
Participation fee | Free | |
Payment range | $50 | $20 |
Monthly Payment | Yes | Yes |
Payment method | International bank transfer, PayPal | Money is paid directly to users’ personal accounts every month (including domestic and international payment gateway: Momo, napas, Visa, …) |
Ecomobi Social Selling Platform is one of the best affiliate marketing platforms today, chosen by many KOLs/KOCs. Currently, Ecomobi is a partner of more than 10,000 large and small brands and has connected with more than 5,000 publishers, including many great faces, achieving commissions of up to hundreds of millions a month.
Compared to Shopee, Lazada, and TikTok, Temu has great potential thanks to its high commission rates and many promotions. Joining Temu now will be ahead of the trend and a big boost to your income! If you need more advice about the Temu Affiliate program with ECOMOBI to receive the latest information and 1:1 support!
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