With the implementation of the LinkShare Tiktok feature, Tiktok is realizing its ambition to lead the online shopping market, while attracting more creators to participate in activities on the platform by providing more monetization tools.
What is the LinkShare feature on TikTok?
The TikTok LinkShare feature is related to supporting affiliate marketing by optimizing the sharing of product links on the platform. Specifically, LinkShare allows KOC/KOL to share links from TikTok Shop to external platforms such as Facebook, Instagram, Threads, personal blogs or email marketing. Every time a buyer clicks on this link, completes the transaction and the order is successfully delivered, the creator will receive a commission.
The difference between LinkShare and the old way of doing affiliate on Tiktok:
Previously, TikTok prioritized creating streams within the platform itself, meaning content creators could only earn TikTok affiliate commissions from product links embedded in videos, bios, or livestreams >>> This limited potential customer reach only within TikTok’s ecosystem.
As for the LinkShare Tiktok feature, creators can:
- Reach customers across multiple social media platforms.
- Take advantage of monetization opportunities beyond TikTok.
- Increase conversions by integrating with personalized ad campaigns.
This feature is not limited to TikTok but also supports building cross-platform marketing channels.
How does LinkShare TikTok work?
The process of sharing affiliate links is quite simple. Content creators will choose the product they want to promote, get the product affiliate link, and share it on other platforms besides TikTok (for example in blogs, Threads, Instagram, etc.). Then the buyer will see the creator’s post containing the link and add the product to the cart. The creator will only receive a commission after the order is successfully delivered.
Requirements to join LinkShare Titkok
Tiktok’s LinkShare feature offers the opportunity to earn money through affiliate marketing for EVERYONE. Normally, to be able to participate in any affiliate program, you must meet the requirements for a certain number of followers on a certain social networking platform. Specifically, to open a shopping cart on Tiktok Shop, you must have at least 1000 followers, but to participate in LinkShare Tiktok, all requirements regarding the number of followers, time participating in the platform, time to update the first video, … are all eliminated – meaning you can start right after registering a Tiktok account.
Note: After LinkShare Creators reaches 600 Followers, the account will automatically be opened for Affiliate Creators (related to running Affiliate on TikTok via Video and Livestream).
Detailed instructions on how to join LinkShare for creators
Instructions for KOC/KOL who do not have a TikTok account
Even if you don’t have a TikTok account, you can still make money from LinkShare. That is, you can participate through an agency representative account or TAP (Tiktok Affiliate Partner). When participating with TAP, Creators will receive invitations to participate in many campaigns and receive higher commissions than usual.
Ecomobi – Southeast Asia’s leading affiliate marketing platform and also a partner of Tiktok (Tiktok Affiliate Partner – TAP) is also implementing campaigns with LinkShare Tiktok to bring attractive benefits to creators.
Detailed instructions for KOC/KOL who already have a TikTok account
The basic process includes:
- Create a TikTok account
- Open TikTok Shop for Creators
- Add products to Showcase
- Get Tiktok LinkShare and share on other platforms to earn commission (Link-Share Only and Affiliate Creators can both create Affiliate links but only Affiliate Creators can create to share Showcase (Products added to their accounts).
How to get links and types of links that get commission
Product link
- Product link is simply understood as sharing marketing links for products. You choose the product you want to promote, copy the link, and share it on platforms other than TikTok.
- You find available products on Product Marketplace, Shop Tab, and FYP (For Your Page).
- In addition to selecting the Copy link (step 3), you can click the Share button immediately via the corresponding platforms to share directly to the channel you have selected.
Note: In addition to finding available products through TikTok with Open Plan commission, creators can join TikTok Affiliate on Passio (Agency Targeted Plan commission will have a higher commission rate).
Showcase Link
This is a link-sharing method specifically for Affiliate Creators. You can share your showcase link (shopping cart). With just one shared showcase link, you can earn commissions from multiple products.
Select Affiliate Center ➤ Manage Products ➤ Select Copy Link or directly select the platforms you want to share on.
Campaign Link
All content creators (regardless of LinkShare Only Creator and Affiliate Creator) can earn commissions when sharing referral links for campaigns from the Shop Tab. Through this, creators can earn commissions on products in the campaign through a link.
How to withdraw Tiktok Affiliate commission from LinkShare
To receive Tiktok commission, you need to link to a bank account or e-wallet.
Details of the steps to check and withdraw Affiliate LinkShare Tiktok commission are as follows:
- Step 1: Go to “Profile” ⮕ “Account Management” ⮕ “Commission” to check the commission amount.
- Step 2: Click “Withdraw” ⮕ Enter the amount you want to withdraw ⮕ Enter your bank account or e-wallet information
- Step 3: Wait for confirmation from TikTok. Normally, the money transfer process will take a few business days.
In addition to the manual withdrawal method above, you can choose the Automatic Withdrawal feature (money will be transferred to the linked bank account every Wednesday).
Frequently asked questions
1. If two creators have the same product in two different links, and a buyer adds the product to their cart via the first link but then clicks on the second link before checking out, who gets the commission?
In this case, the commission will be calculated for the second link. The system will rely on the last product link that the buyer clicked before payment.
2. Commission is received immediately after the buyer pays for the order?
No, the commission is only received after the order is completed by the seller.
3. If a buyer clicks on the creator’s link, adds the product to the cart, and checks out along with other products, do I get a commission from all the products?
No, you only get commission from the product linked to the link the buyer used.
4. What is the maximum period to receive a commission from the link I create?
You can receive commissions from created links for up to 100 days. After that time, you need to create new links.
In addition, the Cookies storage time is 14 days (applicable to both apps and browsers) => Orders from LinkShare Tiktok will only be recorded when both conditions are met: the affiliate link is still within 100 days and the buyer’s last click is within 14 days.
5. Will my commission increase if I increase?
No, the commission rate will still be based on the commission rate provided by the Affiliate Seller.
Conclusion
The LinkShare Tiktok feature significantly expands the way content creators and everyone can make money. This is a great opportunity to maximize the potential of social networks and create a sustainable source of income.