TikTok has become a cultural phenomenon in the Philippines, with millions of Filipinos scrolling, creating, and sharing short videos every day. But beyond the fun, there’s a real opportunity to earn money in TikTok. In this guide, Ecomobi will break down how to earn money in TikTok, focusing on what works for Filipino creators. From understanding TikTok monetization to meeting requirements and maximizing your earnings, here’s everything you need to know to get started.
Why is TikTok a goldmine for Filipino Tiktoker?
The Philippines is one of TikTok’s fastest-growing markets, and Filipino creators are making waves with content that resonates locally and globally.
- The Philippines had 62.3 million active TikTok users, meaning 51% of the population visits the platform at least once a month.
- Nearly 70% of Filipinos aged 16 to 64 consider TikTok their most-used social media platform.
- Whether it’s dancing to OPM hits or joining viral challenges like #SayurKolplay, there’s huge potential to make money on TikTok.
How to earn money in Tiktok Philippines?
First things first: how does TikTok monetization work? TikTok offers several ways for creators to earn money, and some of these are available right here in the Philippines. Here are the key methods:
TikTok Creator Fund (Creator Rewards Program): Earn directly from TikTok
It’s one of the most popular ways how to earn money in Tiktok. TikTok rewards content creators through the Creator Fund, which pays users based on their video performance, including views, engagement, and audience retention.
In summary, creators can earn a few cents to $8 per 1,000 views from the TikTok Creator Fund, with viral videos potentially bringing in $200 to $40,000. However, the unpredictable nature of the payouts means creators should diversify their revenue streams for greater financial stability. And it’s not yet available in the Philippines.
Those are the reasons why Tiktoker Philippines should skip this way of earn money in Tiktok and come to more effective methods, and grasp the profit more surely.
TikTok Rewards Program
The TikTok Rewards Program in the Philippines is a referral-based initiative that allows users to earn rewards by inviting new users to join the app and by participating in specific activities on the platform. This program is designed for all users, not just content creators, making it accessible to anyone with a TikTok account.
TikTok recently announced that creator earnings have skyrocketed by 250% between September 2023 and March 2024, thanks to the Creator Rewards Program. Even more impressive? The number of TikTokers making $50,000 per month has nearly doubled. Rewards are typically earned in the form of points, which can then be converted into cash or other benefits, such as coupons or mobile top-ups,…
The money making methods listed in TikTok Rewards Program also lead to the next popular way how to earn money in Tiktok.
Earn money by watching videos Philippines
Earning money by watching videos on TikTok in the Philippines is possible through the TikTok Rewards Program, an official feature available to users in the Philippines. This program allows you to earn points by completing various tasks, including watching videos, which can then be redeemed for rewards like cash or gift cards.
TikTok pays creators $0.50 to $1 per 1,000 views through the Creator Rewards Program – a significant jump from the $0.02 to $0.04 per 1,000 views offered by the old Creator Fund. Some creators have even raked in over $10,000 in just a few months.
For the most current information on how many points you’ll earn per video and what rewards are offered, open the TikTok app and look under the rewards or earning section:
Earning from TikTok LIVE
One of the fastest ways to make money on TikTok in the Philippines is through LIVE streaming. Viewers can send virtual gifts (like roses, pandas and lions), which you can convert into real money (TikTok Diamonds). Top Filipino live streamers earn ₱50,000–₱200,000 per month from gifts alone.
Keep in mind: TikTok typically takes a commission on earnings when converting diamonds into real money. One source states this is usually 50%. In particular, you need to comply with Tiktok community standards to avoid being punished: reduced visibility, live ban, channel lock,…. In case your Tiktok account is warned, you can do 2 ways to unban Tiktok Account.
How much can you earn?
- Small gifts = ₱10 – ₱100 per gift
- Big gifts (like a TikTok Universe) = ₱100+
Read more:
Brand Sponsorships & Influencer Marketing
The Filipino influencer market is booming, with brands actively looking for TikTok creators to promote their products. 93% of Filipino TikTok users stated they were motivated to buy a product after seeing it on the app (Source: INQUIRER.net). So that if you have a strong following, brands may offer paid sponsorships.
How much can I earn from sponsored posts?
A Filipino TikToker’s earnings from sponsored posts can vary significantly depending on their follower count:
Tip: To maximize your earnings through partnerships, focus on increasing your TikTok engagement and growing your follower count. Our TikTok Money Calculator helps you measure your current engagement rate, giving you a clear picture of how much effort it will take to hit your revenue goals.
Affiliate Tiktok Marketing
Affiliate marketing is one of the easiest and most passive ways how to earn money in Tiktok Philippines. You don’t need to sell your own products – you just promote other people’s products and earn a commission per sale. Share product links, join Tiktok Affiliate Partner and earn a commission for every sale made through your TikTok.
Potential earnings: G*** (name changed for privacy) – Filipino TikTok affiliates earn up to ₱50,000 per month with 30.000 followers just by promoting trending products.
Read more:
Selling your products on Tiktok Shop
If you want full control over your earnings, selling your own products on TikTok Shop is a great option. You can sell physical or digital products and take advantage of TikTok’s algorithm to reach millions of Filipinos.
Get paid for managing Tiktok Account
Many Filipino brands and businesses don’t know how to create viral TikTok content – so they hire TikTok managers to handle their accounts.
Freelance TikTok managers in the Philippines charge ₱10,000 – ₱50,000 per month depending on experience. It is how to earn money in Tiktok and also bestjobs Philippines for freelancer.
Each method offers a unique way to earn money on TikTok, and Filipino creators can mix and match based on their audience and content style.
From Views to Pesos: Tips for Filipino TikTok creators can earn Money
Ready to earn in TikTok? Follow these practical steps tailored for Filipino creators:
Understand your Tiktok monetization options
Wondering how many followers on TikTok to get paid or how many views on TikTok to get paid? TikTok has specific thresholds you need to hit before you can start earning. Here’s what Filipino creators need:
Build a strong, engaged Following
The best tip how to earn money in Tiktok for Tikoker Filipino is focus on what Filipinos love: Food, fashion (fitness products), beauty (Skincare & makeup). TikTok has also reported significant growth in video views within beauty and fashion sectors (+57%) and parenting (+53%), making these lucrative niches for creators.
Success on TikTok hinges on your ability to grow an audience that actively engages with your content. Filipinos are known for their love of entertainment, humor, and creativity, which provides a unique advantage.
- Create culturally relevant content: Tap into Filipino trends, traditions, and humor – think local festivals, slang, or relatable daily life scenarios – to connect with your audience.
- Post consistently: Regular uploads (e.g., 2 – 3 times a week) keep you visible on the For You page, where TikTok’s algorithm promotes trending content.
- Engage your community: Respond to comments, duet with followers, or go live to foster a loyal fanbase. Engagement metrics (likes, shares, comments) heavily influence monetization potential.
Tip: TikTok analytics show that creators who align their content with trending sounds or challenges often see higher reach, especially in a market like the Philippines where entertainment drives viewership. Discover and Use Tiktok trend: hashtags, sounds, videos on Tiktok at Tiktok Creative Center
Start with the TikTok Affiliate Program
For creators still building their audience, affiliate marketing is a practical entry point into monetization. Programs like the TikTok Shop Affiliate Program allow creators to earn commissions by promoting products, making it a viable option even for those with smaller followings.
Tip: Empirical evidence from TikTok’s growth in e-commerce shows that short, authentic product reviews or tutorials perform well, especially when paired with a clear call-to-action.
Leverage TikTok Analytics
TikTok provides built-in analytics tools for creators with Pro accounts, offering insights into video performance, audience demographics, and growth trends. Analytics-driven creators can increase their engagement rates by up to 30%, directly impacting their visibility and earning potential.
Stay ahead of the curve
TikTok’s monetization features evolve rapidly, and staying informed gives you a competitive edge.
FAQ
1. How much does TikTok pay per 1000 views?
According to estimates, TikTok pays around $0.02 and $0.04 for every 1,000 views.
The TikTok money per view rate varies, but some creators report earning PHP 1 – 2.5 PHP per 1,000 views through the Creator Fund.
2. How many views do I need on TikTok to get paid?
You need 100,000 views in the last 30 days (and 10,000 followers) to qualify for the Creator Fund. As for other ways to make money like Tiktok livestream or affiliate, there will be no specific number of views to calculate the money. However, the more views, the more money you can earn.
3. Do I need 1000 followers on TikTok to get paid?
You don’t need just 1,000 followers to get paid – 1,000 followers lets you earn via live streaming, but 10,000 followers is the threshold for the Creator Fund.
Ecomobi is the leading affiliate marketing network in Southeast Asia. Currently connecting with more than 2000 large and small brands and more than 10000+ content creators. Ecomobi provides comprehensive solutions to support Tiktok publishers and creators to start their journey of making money from zero.
TikTok isn’t just a place to watch funny videos – it’s a platform where Filipino creators can earn money in TikTok and build a thriving career. By understanding how to monetize TikTok, hitting the right requirements, and following these steps, you’re on your way to success.
Contact us, Ecomobi:
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