TikTok has become a cultural phenomenon in the Philippines, with millions of Filipinos scrolling, creating, and sharing short videos every day. But beyond the fun, there’s a real opportunity to earn money in TikTok. In this guide, Ecomobi will break down how to earn money in TikTok, focusing on what works for Filipino creators. From understanding TikTok monetization to meeting requirements and maximizing your earnings, here’s everything you need to know to get started.
Why is TikTok a goldmine for Filipino Tiktoker?
The Philippines is one of TikTok’s fastest-growing markets and Filipino creators are making waves with content that resonates locally and globally.
- The Philippines had 62.3 million active TikTok users, meaning 51% of the population visits the platform at least once a month.
- Nearly 70% of Filipinos aged 16 to 64 consider TikTok their most-used social media platform.
- Whether it’s dancing to OPM hits or joining viral challenges like #SayurKolplay, there’s huge potential to make money on TikTok.
How to earn money in Tiktok Philippines?
To earn money on TikTok in the Philippines, you can join the Creator Rewards Program, sell products via TikTok Shop, use affiliate marketing, receive virtual gifts during LIVE streams, or secure brand sponsorships. Eligibility starts at 1,000 followers for LIVE Gifts and 10,000 for the Creator Rewards Program.
Key requirements: What you need before you start
- A Creator or Business Account: Switch from a personal account in your settings.
- Follower count: Some methods like LIVE Gifts require 1,000 followers, while the Creator Rewards Program requires 10,000.
- Engagement: A high number of likes, comments, and shares makes you more attractive for all monetization methods.
- Niche: Focus on a specific topic you’re passionate about, like beauty, food, gaming, or finance. Discover more best TikTok niches 2025 for affiliate and viral video.
TikTok Creator Fund (Creator Rewards Program): Earn directly from TikTok
It’s one of the most popular ways how to earn money in Tiktok. TikTok rewards content creators through the Creator Fund, which pays users based on their video performance, including views, engagement, and audience retention.
In summary, creators can earn a few cents – $8 per 1,000 views from the TikTok Creator Fund, with viral videos potentially bringing in $200 to $40,000. But TikTok Creator Fund is not yet available in the Philippines.
Those are the reasons why Tiktoker Philippines should skip this way of earn money in Tiktok and come to more effective methods, and grasp the profit more surely.
TikTok Rewards Program
The TikTok Rewards Program in the Philippines is a referral-based initiative that allows users to earn rewards by inviting new users to join the app and by participating in specific activities on the platform. This program is designed for all users, not just content creators, making it accessible to anyone with a TikTok account.
TikTok recently announced that creator earnings have skyrocketed by 250% between September 2023 and March 2024, thanks to the Creator Rewards Program. Even more impressive? The number of TikTokers making $50,000 per month has nearly doubled. Rewards are typically earned in the form of points, which can then be converted into cash or other benefits, such as coupons or mobile top-ups,…
The money making methods listed in TikTok Rewards Program also lead to the next popular way how to earn money in Tiktok.
Earn money by watching videos Philippines
Earning money by watching videos on TikTok in the Philippines is possible through the TikTok Rewards Program, an official feature available to users in the Philippines. This program allows you to earn points by completing various tasks, including watching videos, which can then be redeemed for rewards like cash or gift cards.
TikTok pays creators $0.50 to $1 per 1,000 views through the Creator Rewards Program – a significant jump from the $0.02 to $0.04 per 1,000 views offered by the old Creator Fund. Some creators have even raked in over $10,000 in just a few months.
Earn with TikTok LIVE Gifts
One of the fastest ways to make money on TikTok in the Philippines is through LIVE streaming. Viewers can send virtual gifts (like roses, pandas and lions), which you can convert into real money (TikTok Diamonds). Top Filipino live streamers earn ₱50,000 – ₱200,000 per month just from LIVE gifts.
Keep in mind:
- You need at least 1,000 followers to go LIVE Tiktok. If you don’t have enough followers, you can still go live on TikTok without 1,000 followers.
- TikTok typically takes a commission on earnings when converting diamonds into real money. One source states this is usually 50%.
- You need to comply with Tiktok community standards to avoid being punished: reduced visibility, live ban, channel lock,…. In case your Tiktok account is warned, you can do 2 ways to unban Tiktok Account.
How much can you earn?
- Small gifts = ₱10 – ₱100 per gift
- Big gifts (like a TikTok Universe) = ₱100+
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Brand Sponsorships & Influencer Marketing
The Filipino influencer market is booming, with brands actively looking for TikTok creators to promote their products. 93% of Filipino TikTok users stated they were motivated to buy a product after seeing it on the app (Source: INQUIRER.net). So that if you have a strong following, brands may offer paid sponsorships.
- How to find nrands: Use the official TikTok Creator Marketplace or contact with affiliate network Ecomobi to connect with brands looking for creators.
- How much can I earn from sponsored posts? A Filipino TikToker’s earnings from sponsored posts can vary significantly depending on their follower count:
Tip: To maximize your earnings through partnerships, focus on increasing your TikTok engagement and growing your follower count. Our TikTok Money Calculator helps you measure your current engagement rate, giving you a clear picture of how much effort it will take to hit your revenue goals.
Affiliate Tiktok Marketing
Affiliate marketing is one of the easiest and most passive ways how to earn money in Tiktok Philippines. You can promote products from other companies and earn a commission for every sale made through your unique affiliate link. This is a great option for creators who don’t want to create their own products. Once you’ve joined, the key to success is learning how to promote affiliate links effectively in your videos to drive sales.
While a link in your bio is good, the most successful creators drive their TikTok traffic to a dedicated website where they can capture emails and write detailed reviews. If you’re still learning how to properly monetize your website, our complete guide breaks it down: 11 Proven methods for publisher to earn money from website.
Potential earnings: G*** (name changed for privacy) – Filipino TikTok affiliates earn up to ₱50,000 per month with 30.000 followers just by promoting trending products.
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Set up a TikTok Shop
If you want full control over your earnings, selling your own products on TikTok Shop is a great option. You can sell physical or digital products and take advantage of TikTok’s algorithm to reach millions of Filipinos.
Step-by-Step Guide to Opening Your Shop:
- Meet eligibility: You need to be 18+ and have a registered business or be a sole proprietor.
- Register on the TikTok Shop Seller Center: Provide your business information and link your bank account.
- Upload products: Add your products with clear photos, descriptions, and prices in PHP.
- Promote your products: Create videos showcasing your items and link them directly using the “product anchor” feature.
Get paid for managing Tiktok Account
Many Filipino brands and businesses don’t know how to create viral TikTok content – so they hire TikTok managers to handle their accounts.
Freelance TikTok managers in the Philippines charge ₱10,000 – ₱50,000 per month depending on experience. It is how to earn money in Tiktok and also bestjobs Philippines for freelancer.
Each method offers a unique way to earn money on TikTok, and Filipino creators can mix and match based on their audience and content style.
Comparison: Which monetization method is best for you?
| Method | Min. Followers | Earning Potential (PHP/Month) | Best For |
| Creator Rewards | 10,000 | ₱5,000 – ₱100,000+ | Creators with high video views |
| LIVE Gifts | 1,000 | ₱2,000 – ₱200,000+ | Engaging personalities |
| TikTok Shop | 1,000+ | ₱10,000 – ₱500,000+ | Entrepreneurs with products |
| Affiliate Marketing | 1,000+ | ₱5,000 – ₱250,000+ | Reviewers and promoters |
| Sponsorships | 5,000+ | ₱8,000 – ₱500,000+ | Niche experts with loyal fans |
From Views to Pesos: Tips for Filipino TikTok creators can earn Money
Ready to earn in TikTok? Follow these practical steps tailored for Filipino creators:
Understand your Tiktok monetization options
Wondering how many followers on TikTok to get paid or how many views on TikTok to get paid? TikTok has specific thresholds you need to hit before you can start earning. Here’s what Filipino creators need:
Build a strong, engaged following
The best tip how to earn money in Tiktok for Tikoker Filipino is focus on what Filipinos love: Food, fashion (fitness products), beauty (Skincare & makeup). TikTok has also reported significant growth in video views within beauty and fashion sectors (+57%) and parenting (+53%), making these lucrative niches for creators.
Success on TikTok hinges on your ability to grow an Tiktok audience that actively engages with your content. Filipinos are known for their love of entertainment, humor, and creativity, which provides a unique advantage.
- Create culturally relevant content: Tap into Filipino trends, traditions, and humor – think local festivals, slang, or relatable daily life scenarios – to connect with your audience.
- Post consistently: Regular uploads (e.g., 2 – 3 times a week) keep you visible on the For You page, where TikTok’s algorithm promotes trending content.
- Engage your community: Respond to comments, duet with followers, or go live to foster a loyal fanbase. Engagement metrics (likes, shares, comments) heavily influence monetization potential. In addition, relying only on active promotions can be exhausting. That’s why top-tier creators focus on building long-term passive income streams. This allows them to earn money even when they’re not posting.
Tip: TikTok analytics show that creators who align their content with trending sounds or challenges often see higher reach, especially in a market like the Philippines where entertainment drives viewership. Discover and Use Tiktok trend: hashtags, sounds, videos on Tiktok at Tiktok Creative Center
Start with the TikTok Affiliate Program
For creators still building their audience, affiliate marketing is a practical entry point into monetization. Programs like the TikTok Shop Affiliate Program allow creators to earn commissions by promoting products, making it a viable option even for those with smaller followings.
Beyond TikTok’s own programs, you can also explore other legit paying apps to supplement your income directly from your smartphone.
Leverage TikTok Analytics
TikTok provides built-in analytics tools for creators with Pro accounts, offering insights into video performance, audience demographics, and growth trends. Analytics-driven creators can increase their engagement rates by up to 30%, directly impacting their visibility and earning potential.
Stay ahead of the curve
TikTok’s monetization features evolve rapidly, and staying informed gives you a competitive edge.
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FAQ
How much does TikTok pay per 1000 views?
According to estimates, TikTok pays around $0.02 and $0.04 for every 1,000 views.
The TikTok money per view rate varies, but some creators report earning PHP 1 – 2.5 PHP per 1,000 views through the Creator Fund.
How many views do I need on TikTok to get paid?
You need 100,000 views in the last 30 days (and 10,000 followers) to qualify for the Creator Fund. As for other ways to make money like Tiktok livestream or affiliate, there will be no specific number of views to calculate the money. However, the more views, the more money you can earn.
Do I need 1000 followers on TikTok to get paid?
You don’t need just 1,000 followers to get paid – 1,000 followers lets you earn via live streaming, but 10,000 followers is the threshold for the Creator Fund.
Ecomobi is the leading affiliate marketing network in Southeast Asia. Currently connecting with more than 2000 large and small brands and more than 10000+ content creators. Ecomobi provides comprehensive solutions to support Tiktok publishers and creators to start their journey of making money from zero.
TikTok isn’t just a place to watch funny videos – it’s a platform where Filipino creators can earn money in TikTok and build a thriving career. By understanding how to monetize TikTok, hitting the right requirements, and following these steps, you’re on your way to success. As you master this platform, remember that these skills are transferable to many other ways to make money online in the Philippines.
Contact us, Ecomobi:
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– Tiktok: https://www.tiktok.com/@ecomobipassiovietnam
– Email: info@ecomobi.com
